About NayaPurana
Giving Pakistan's wardrobes a second life
NayaPurana is a marketplace for pre-loved fashion in Pakistan. Sellers list clothes they no longer wear; buyers get pieces worth keeping at a price worth paying. Every order is covered by the same rules, whichever side of it you are on.
Why resale
Fast fashion fills landfills while perfectly good clothes sit unworn in wardrobes. Both halves of that are a waste, and they solve each other. Resale is the shortest route between someone who is finished with a piece and someone who is not — and it is cheaper for the buyer and worth something to the seller at the same time.
The name is the idea: نیاپرانا — naya (new) and purana (old), because one person's purana is someone else's naya. Purana ka naya ghar: a new home for old things.
What we believe in
- Affordable fashion for everyoneGood style should not depend on retail prices. Buying second-hand puts quality clothing within reach at a fraction of the cost, and selling turns a wardrobe nobody is using into money.
- Sustainability, one listing at a timeEvery piece bought second-hand is one less piece made, shipped and eventually thrown away. Resale is the shortest route between waste and want.
- A community you can trustHonest listings, clear condition ratings and direct buyer-seller conversation — backed by identity checks, screened listings and a real moderation queue rather than by hope.
How it works
- List what you no longer wearPhotograph it, set a price — anything from Rs 500 up — and it is live. Verified sellers only, so every listing has a real person behind it.
- Agree a priceBuyers can pay the asking price or make an offer, and the two of you settle it in chat. An accepted offer becomes the order price.
- We ship it and hold the moneyA courier collects and delivers across Pakistan. Nothing reaches the seller until the parcel has arrived and you have approved it.
What keeps it safe
Buyer Protection
On orders from Rs 2,000 you can add cover at checkout. If the item is not as described, report it within 24 hours of delivery and we review the evidence and refund you where the claim holds up.
Money held until you approve
Card payments sit in escrow, not in the seller's wallet. A person on our team releases them only after delivery is confirmed — never automatically at checkout.
Verified resellers
Sellers confirm their identity with their CNIC before they can list or be paid. Approved accounts carry a Verified badge you can see on every listing.
Listings and messages are screened
Counterfeits, prohibited goods and attempts to move a deal off the platform are refused automatically. Anything else can be reported, and reports reach a real moderation queue.
What we charge
Listing is free and browsing is free. We take a selling fee out of a completed sale — 10% on card orders and 15% on cash on delivery, never less than Rs 200 — and the buyer pays shipping, plus the Buyer Protection fee if the order takes one. That is the whole of it: no listing fee, no monthly fee, and nothing deducted from a sale that does not complete.
The floor on a listing is Rs 500, and that exists for the seller's sake: below it the minimum fee would be most of the sale, which is not a deal worth making.
Read the Buyer Protection termsReady to start?
List something you no longer wear, or see what other people have listed.
Questions we have already answered live in the help centre. Anything else, get in touch.